you'd have to be stupid or crazy to end up in the middle of the globe, desert with two and a half million dollars and cancelled. these guys were about that man who is making a perfectly good living in new york, and he decided to quit. i hate it. it was like a week after that, i got a home call from one of my college data goods. a little like michael felt we can swear nearly as fast. anyhow. heater was taking a trip to mongolia. i was the only friend and have a job, so we glad i was going to play in mongolia. next thing, you know, there on the other side of the world and blue on the tar, that's the capital of mongolia. everyone knows that right, right? domestic couple locals in employee on israel really hit it up for a good boss, because we're so nice thing invited our entrepreneurs to meet their families out in the countryside. sounds nice, doesn't mean. so the next morning they piled and do a truck and started driving until the roads stop pointing. never looks at where he's going. he plays cards, the old tunes had all the meanwhile, eighty months an hour. he just is like, okay, we're going to go. and then they kept driving twenty hours until the truck broke down the. and then they wrote on the back of motorcycles and killed on, and they reached to yield belonging to a no mad named dash. what's up? dash comes down in, greets us with the bottom of god, no bark. it takes a little bit like care. throw up we drink with the movie is my link lunch, the cross of the left 一点都可以。
we've got to go to hold out wherever, because the next day body only shared told our boys that they weren't going back to the capital for a i thought we can find your own way home. i will go with some when they live in a month. yeah, they work and be able to find their own home. so with the month ahead of them, mountain theory decided to embrace the time they had and learn everything they could, they learn to write motorcycles and milked and hurt in goats, even tried my goal in wrestling. but what fascinated these guys, more than anything else with, with their nomadic costs, you forward, there is a special kind of go with the most luxurious hair in the world. you might know it as cash me, maybe you can really go from the almost family. it felt like by the immediate trip. we leave thinking that we should find a way to help the people that helped us. they begin to work with bodies on non profit work, breeding programs better, and every work grassland management strategies. but something wasn't right. they came to the harsh realization that the entire kashmir market was greek. millman were fixing the prices of the damage of the profit, while the holder barely scraped by. so they came up with a lunatic idea. they would become the buyers. they would become cash, mere traders and give their friends of bigger piece of the pie. they realized that if they cut out the middlemen and only take all the profit, they could pay the hurdle more, while also selling the product for less. all they had to do is figure how to get millions of dollars so we could buy all the material from all the hurt everything in the age, they went back to new york and raised this tonight. money. that's well that cash comes in, gets a mongolia year later with the money. we dropped twenty hours in the military, gobby desert, and we bought sixteen tons of cash when that twenty tracks are with raw material. now, what does one do with sixty counts of cash mere, well, you make clothes. these guys don't make clothes bigger, barely make breakfast. we just figure like, how hard could it be to make a sweater, is that she really, really, really hard? so they teamed up like cofounder, and she creative officer had done. people see her close. they say, how does she do? okay, they don't say that loud, but they think so. now they had a company, but they still needed a name. norton is the name of the festival that drinks mongolians together in celebration of its people and culture. so none of them seem like the perfect name for a company that brings both the consumers and creators of the world's finest clothing. closer together, we've started as a couple of goods fall stranded in the global death eventually left the creation of the various most sustainable and most affordable top of the line kashmir the world has ever seen. so good for you, good for them and good for you.